WOVO store is a shop focused on lingerie and sex toys.
Our vision is to bring elements from the erotic and fetish world and normalize them enough for every day life.
We aim to celebrate the enjoyment of women’s sexual pleasure and identities through lingerie, sex toys and erotic accessories. We are a safe space that welcomes women, femme identifying and non-binary folx. We are accepting of every person that walks through the door of Wovo no matter their size, race, gender and sexuality. .
The shop began as an online store with a small selection of garments. With lots of hard work it has now been opened into a brick and mortar boutique in the centre of Milan. It carries a wide range of brands from around the globe.  


Founder and buying director Frida Affer
Product pictures Carolina Amoretti
Product description Andrea Francesca